
A glass of South Tyrolean Pinot Blanc in your hand. Around you the clear mountain world of Val Senales, while down in the valley, at the entrance to Val Senales, sun-drenched vineyards flourish. Here, where alpine strength meets Mediterranean lightness, the Goldene Rose opens the doors to authentic wine experiences.
In the heart of Val Senales, historic cellar tours through the old monastery cellar, curated tastings of exquisite regional wines and organised excursions to selected wineries in the surrounding area come together. The combination of alpine climate and Mediterranean warmth shapes the wine culture of the region and gives its wines their characteristic elegance. Whether you are looking for an intimate wine tasting for two or planning a wine hike through the vineyards of South Tyrol: the Goldene Rose accompanies you on this sensory journey with expertise and heartfelt warmth.
Wine needs time to breathe, to unfold, to be enjoyed. At the Goldene Rose, the art of wine tasting is combined with the comfort of a stay in a boutique hotel, so that you can savour every moment without haste.
Our in-house wine tastings in South Tyrol take place in the unique atmosphere of the historic monastery cellar. A room that breathes history itself and lends every drop a worthy setting. Under expert guidance you discover carefully selected wines from the region: mineral mountain wines from the Vinschgau, South Tyrolean classics and selected Italian wines. Every tasting becomes a dialogue between terroir and palate, between tradition and your personal discovery. A wine tasting with an overnight stay allows you to relax completely, as you never have to think about the journey home.
After the tasting, your room awaits. A retreat where you can let the impressions you have gathered resonate in peace. The next morning you are woken by the scent of freshly baked bread while the morning sun gilds the mountains. In this way a wine tasting turns into a wine journey that nourishes body and soul alike.

Beneath the vaults of the Goldene Rose rests a treasure: the old monastery cellar, whose walls have outlasted centuries and whose cool silence speaks a language of its own. Here, where monks once stored their provisions, the Goldene Rose today keeps a curated selection of wines that reflect the diversity of the region.
On the cellar tours, the Goldene Rose opens the doors to historic rooms and to the stories that slumber in every barrel and every bottle. You learn how the particular climatic conditions of South Tyrol bring forth wines of exceptional elegance: alpine coolness meets Mediterranean warmth. The variety of soils, from the porphyry around Bolzano to limestone and dolomite in the south and the bedrock of the Vinschgau, gives the wines of the region their unmistakable minerality and their characteristic taste.
The tour culminates in a tasting of selected wines, where you experience what you have learned directly on the palate. Afterwards you have the opportunity to purchase your favourites directly on site: a memory you can take home with you to reawaken the magic of this moment.

The true soul of a wine reveals itself where the vines take root. That is why the Goldene Rose organises guided visits to selected wineries and cellars in the surrounding area, where you experience South Tyrolean wine culture in its most authentic form.
Visit the renowned Kränzelhof, for example, where organic viticulture meets centuries-old tradition. Stroll between the rows of vines, feel the earth beneath your feet and understand how slope, sunlight and soil composition shape the character of a wine. In the cellars themselves you experience how grapes become wine: a process that unites patience, intuition and deep knowledge. The hillside location of the vineyards ensures optimal sunlight, allowing the grapes to develop their full range of aromas.
These encounters with winegrowers who practise their craft with devotion are conversations about philosophy, about respect for nature, about the balance between tradition and a contemporary understanding. Every cellar tells its own story, and the Goldene Rose helps you find those that resonate with your personal interests. Experiences like these around wine tastings in South Tyrol enrich your stay lastingly.

Wine and hiking: in South Tyrol these two passions merge into an experience that speaks to all the senses. The curated wine hikes lead you through the picturesque vineyards of the region, where every step opens up a new perspective on the landscape and every break becomes a tasting.
The routes run through terraced slopes on which Vernatsch, Lagrein and Gewürztraminer thrive. You walk past centuries-old farmsteads, through fragrant orchards and along sun-drenched paths lined with vines. On the way you stop at selected points where you taste local wines exactly where their grapes grow: an experience that makes the connection between place and taste immediately tangible. Tasting at the place of origin intensifies the sensory experience, as you perceive the surrounding conditions directly.
These hikes also take in cultural and architectural highlights: old manors, Romanesque churches, historic wine cellars. Physical movement thus combines with intellectual pleasure, and you return to the Goldene Rose refreshed and enriched. And if you prefer to be in the saddle: many cellars in the surrounding area can also be combined with a bike tour, which we are happy to organise for you.

South Tyrol's culture of enjoyment does not end with wine alone. The region also produces excellent sparkling wines, whose fine perlage and elegance receive international recognition. The sparkling wine tastings introduce you to the world of Metodo Classico sparkling wines, which mature through traditional bottle fermentation and develop a complexity that will surprise you.
Grappa, the fiery distillate made from grape pomace, is deeply rooted in alpine tradition. At the grappa tastings you discover how something extraordinary emerges from what appear to be mere leftovers: clear, aromatic spirits that preserve the essence of the grape in concentrated form. The spectrum ranges from mild, fruity varieties to matured grappas that have gained their amber depth in wooden barrels. Maturing in wooden barrels gives grappa additional aromas and a softer texture.
The emerging craft beer scene of South Tyrol also deserves your attention. Local breweries experiment with alpine herbs, mountain spring water and traditional brewing techniques to create beers that are every bit as characterful as the wines of the region. The Goldene Rose organises tastings where you can explore this diversity in a relaxed atmosphere.

Some moments deserve an intimate setting. For couples who would like to celebrate a special occasion, or for small groups of wine lovers, the Goldene Rose organises private tastings tailored entirely to your wishes.
In the seclusion of the monastery cellar or in one of the elegant salons, you enjoy a selection of wines that the Goldene Rose puts together with you. Do you prefer powerful reds or elegant whites? Are you interested in organic growing methods or in the great classics of the region? Would you like to complement the tasting with regional cheeses, South Tyrolean speck or other culinary companions? Private wine tastings allow an individual arrangement according to your personal preferences and create an exclusive setting for special occasions.
The team of the Goldene Rose takes time for you, answers your questions and shares its knowledge in a way that is informative without being didactic. These private wine tastings create space for genuine encounters: with the wine, with your companions and with yourself. They are moments of mindfulness in a world that often passes by too quickly.

The Goldene Rose sees itself as your gateway to the finest wine experiences in the region. The hotel organises visits for you to selected wineries that share its philosophy of authenticity, quality and hospitality.
The Kränzelhof in Cermes, for instance, is a total work of art where architecture, art and wine culture form a harmonious whole. Here you can taste exceptional wines, admire contemporary works of art and experience the vision of a family that understands viticulture as a cultural expression. Combining such a visit with an overnight stay at the Goldene Rose makes your stay unforgettable.
Further wineries and cellars in the surrounding area open their doors to you for exclusive tours and tastings. Each of these estates has its own identity, its own history, its own oenological focus. The Goldene Rose helps you discover those that match your interests and organises your visits so that they fit seamlessly into your stay. In this way, winery visits and exclusive wine tastings combine into a thoroughly coherent experience in which you encounter the wine culture of the region in all its depth.
Wine unfolds its full beauty in company. At the Goldene Rose, the art of pairing is understood as a dialogue between kitchen and cellar, as a composition in which aromas lift one another and new dimensions of taste emerge.
The culinary wine experiences combine carefully selected wines with dishes that place the quality of regional ingredients centre stage:
The right combination of wine and dish intensifies the aromas of both components and creates a harmonious taste experience.
These combinations are the result of experience and intuition. The chef and the cellar team work hand in hand to create menus in which every course reveals a new facet of the wine and every wine shows the dish in a new light. The meal thus becomes a journey on which you take in the diversity of South Tyrol with all your senses. Culinary wine tastings such as these are at the very heart of the offering.

Every wine journey begins with a first step, and the Goldene Rose is here to accompany you along the way. Whether you would like a single cellar tour, are planning a multi-day wine experience with an overnight stay or wish to organise a bespoke wine hike for your group: the team is at your side with expertise and warmth.
Contact the Goldene Rose and let us shape your personal wine experience together. The team advises you on the best times for vineyard visits, recommends wineries that match your preferences and coordinates every detail so that you can concentrate entirely on the pleasure. Cellar visits and wine tastings in the Merano area are among the highlights arranged for you.
At the Goldene Rose, comfortable accommodation, excellent cuisine and curated wine experiences combine into a stay that is an encounter with the essence of South Tyrol: with its landscape, its culture and its way of life. Wine tastings in South Tyrol offer you the unique opportunity to unite alpine tradition and Mediterranean joie de vivre in a single glass, accompanied by expert guidance and warm hospitality. The Goldene Rose looks forward to welcoming you and to opening the doors to the treasures of the region.
